Core Metrics

What is CSAT (Customer Satisfaction Score)?

A survey score for how satisfied customers say they are. Useful but partial, covering a sliver of conversations.

CSAT, or Customer Satisfaction Score, is a survey-based score capturing how satisfied customers say they are with a given interaction.

CSAT typically covers a small fraction of conversations, often under 10%, and tends to capture emotional extremes. It is a valuable input but a partial one. In an AI-native model, sentiment analysis across 100% of conversations gives a far more complete read on the actual experience.

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